1950s
Dominated by N.America & Europe
Japan & R.O.W. only just starting
Total volume 10.1 M units

1960s
50% volume increase – mainly in Europe. No change in N.America. Japan & R.O.W. starting to make inroads

1970s
Volume almost doubled – again mainly in Europe but major increases also in Japan & R.O.W. Only marginal increase in N.America. Start of production in S.America & India

1980s
Further 30% increase in total volume
Little change in Europe & N.America
Volume doubled in Japan & R.O.W. markets. Start of production in S.Korea & Turkey

1990s
Further volume increase of 25%
Significant increase in both Europe & N.America. Further increase in Japan & R.O.W. markets. Start of production in Mexico, China & Taiwan.

2003
20% volume increase and total volume now circa 60M units. Significant increase in N.America. Less in Europe. Steep decline in Japan. Volume doubled in R.O.W. markets. Start of production in Hungary (re-introduction) & S.E. Asia.